News + Stuff

Bike Roulette II - Stay on our Wheel

Posted on May 07, 2013 by White Line Fever | 0 Comments

We have a winner!! Congrats to Steven Pinder for winning a jersey and knicks on us.

We had to change it up to work with hundreds of fans this time. But we've also added a bonus for anyone who got dropped. Just use the code DROPPED for 15% off all gear in our shop until 31 May 2013. (Note: the discount will be applied after the PayPal screen.)

Posted in Bike Roulette, Free Stuff

Bike Roulette

Posted on March 20, 2013 by White Line Fever | 0 Comments

It might be the most lo-fi way to shamelessly get facebook likes by giving stuff away. But it's also a bit of fun with a carbon rim and a green screen.

The first vid is below. To get on the next Bike Roulette, just throw us a like. We'll be giving away a jersey and knicks to one of our new facebook fans at the end of next month (April 2013).

And congrats to Michael Henley for taking out the inaugural Bike Roulette.

Posted in Bike Roulette, Free Stuff

New Bike for Christmas

Posted on November 25, 2012 by White Line Fever | 2 Comments

A tried and tested strategy to get the Christmas gift you really want. And a backup plan if you don't.

Continue Reading →

Posted in Christmas, Gift, Useful Stuff

First Ferry or Bonk

Posted on October 23, 2012 by White Line Fever | 0 Comments

17,000 cyclists took part in Melbourne's Around the Bay in a Day to mark its 20^th anniversary this year. But a change in format could sadly see the end to one of its greatest traditions. Every year, the maddest bastards ride the first 110km as hard as possible and push themselves to bonking-point. It’s the unofficial race to the unofficial finish line: making the First Ferry.